Tools to create the best rich media banners

Banners are an essential part of websites. There will be times you’ll need to design a header or an ad for your digital marketing campaign. Fortunately, there’s no need to hire a professional or even being a professional yourself to create one. Try any of these tools to create better banners. They will allow you to get your design by following some simple steps.

The banner creation tools are an excellent alternative so you don’t have to hire creative agencies to do small ad designs. If you are looking to do something quick and simple, there are many tools that will help you create your own banners. These are some tools to create the best banners or specialized websites, or even apps.

Tools to create the best rich media banners

For a small or medium company that needs a quick start for their ad campaign, is essential to get some design platforms offering the quickest solution they are looking for. There are many alternatives that you can use to speed up the banners creation process and have it ready in the least time possible.

Online apps that can help you create your designs allow the creation of great things worthy of a designer. There are many alternatives you can try when designing your own ads.

Some of them use templates, others offer white page editors so you can set your own rules. There are some great tools that you will need to download but others are web-based, so you just need their URL. Here are some of the most interesting ones:

1.- Canva

If you join the Canva website, you’ll see you have infinite options. You’ll be able to create a banner in less than five minutes. But it requires some trial and error when creating your design. After selecting the images, fonts, and colors, the platform will give the correct dimensions to your banner. The ones you chose at the beginning.

There’s even a section to learn to design. If you are a newbie designer, you can check their tutorials and courses. You’ll become an expert in no time. Also, you have the option to create your own templates for any future banners you have in mind.

2.- GIMP

GIMP is a free image editor software for Windows and Mac. You can download plugins and extensions for GIMP for almost anything. You can also use it to do some retouching to your pictures, drawings, and even digital image processing. And of course, to create banners.

The GIMP menu includes pencils, paintbrush, cloning, degrading, etc. The advanced tool includes transforming routes and polygonal selections. You can create your own personalized brushes and patterns, work with many layers and save animations in a frame format as a layer. The supported documents formats include: .bmp, .gif, .jpeg, .mng, .pcx, .pdf, .png, .ps, .psd, .svg, .tiff, .tga, .xpm and many others.

Every task is done in a very different work environment and GIMP allows you to customize your design and colors. The full-screen mode can be very useful when you want to work on the details and take advantage of your whole screen.

3.- Bannersnack

Tools to create the best animated and interactive banners providing you an efficient to achieve your goals. If you want to create a dynamic ad, Bannersnack could be the tool for you.

Has more than 100 free animated templates to edit. You only need to choose one and you’ll be able to start your campaign. You can start with the most limited options to start learning how to use this tool. Then, if you are doing fine, you could get their premium version, for $7 per month for one account and up to $54 for multiple accounts.

4.- Flexitive

Flexitive uses HTML5 to design high-quality ads. It provides many features that will help you be as creative as you desire. With only a click you’ll get an ad ready for multiple screen sizes and OS.

You’ll be able to even export an ad by selecting an ad server from the mixed frame. The price for the dynamic ads starts at $29/month per user. You’ll have to pay for a year, but you could try their trial version and see if it works for you.

5.- Bannernow

Bannernow is a banner creator for Flash that includes lots of features. Start choosing from a list of common sizes for ads, or build your design using customized dimensions for your project.

Then, you’ll get access to a complete editing screen, where you’ll be able to add slides, colors and backgrounds, special effects, buttons, icons and fonts from their huge library of fonts. Or even import your own. If you have worked with ads before, surely you have a folder with templates for it.

Every individual slide is completely customizable, even the positioning of each element inside the slide. Which is perfect to add any animation at any moment.

6.- Fotor

Fotor offers a concept similar to Canva when it’s time to design your own banner. Even some features are quite similar. It’s in a transition phase, with the recent implementation of new features using HTML5. You can start your design in seconds with their web-based editor. First, you have to choose the size. You’ll be able to see the actual size of their types of banners you are going to work with.

You can also create your own collage if you want a different image or you can even customize your banner if you trust in your own design skills. You’ll get all this in their beta and they even have their own ad banner if you want to use it for free. If you want the version without ads, you need to get the premium plan.

7.- My Banner Maker

My Banner Maker offers a simple online assistant that will guide you through the steps to create a basic banner that can be used anywhere.

Choose the size from a wide selection of ads and then fill it with a color or upload your own image (.jpg, .png, .gif or .bmp). Add text, a frame or special effects (although it’s quite limited) and then save them. You’ll get your banner with a watermark, that can be removed if you get their premium plan.

8.- Bannerflow

Bannerflow is a banner creator platform offering quick and easy solutions thanks to its editor. It is as easy as dragging and dropping. With Banner Builders, you’ll be able to create animations and you’ll be amazed when you see them in action. You’ll love them. With their rich media features, this tool could be the only tool you’ll need to surprise your users.

9.- html5maker

Html5maker offers a wide variety of options to do your own ads. The first time you’ll have to start from the beginning and create your own template. Save it for future projects. Edit your free templates or pay to start working on your own design.

It’s quite easy to create and add animations. It is one of the best tools to create the best and most simple banners, by adding animation. After setting some interactive elements on your ad, not it’s time to choose the ad network. You can store tour ads in the cloud. You’ll be amazed by the quality of your creations, even when using the free trial version.

10.- Banner Designer Pro

Banner Designer Pro is a complete set of tools to create banners. It’s also compatible with Google Adwords.

Select from the 17 different sizes of ads (or do your own if you want), a dozen of special effects, and hundreds of backgrounds and thousands of symbols. You’ll be able to add animated Flash or static backgrounds, trim elements on your banners and edit things such as their position, time, brightness and contrast.

Banner Designer Pro is compatible with 14 exit formats, including .gif, .jpg, .avi, .tiff, etc. You’ll have to download their software to start working with it. They offer a free trial, which will add a watermark to your banners.

The importance of optimizing your designs

It doesn’t matter how impressive your design is, it needs to be optimized You can’t upload a rich media banner without checking the file size first. It doesn’t matter if a user has the fastest optical fiber in the market, if you don’t optimize your designs, it’s going to take ages to upload them.

Or even worse, what will happen to the people who open your ad on their mobile phones? It’s really important to have in mind the loading speed for these cases too. The fastest your ad is, the more people will be able to see your banner. Optimization is key when it’s time to get the most impact as possible.

These are the tools to make the best banners. If you don’t have enough time and prefer to outsource this task, in Antevenio we make customized rich media banners. We create your add using innovative ad formats, without a doubt, it will improve the conversion rate of your campaign.