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How to create a YouTube channel: a practical guide
Creating a YouTube channel has been one of the steps that many marketing managers have dared to give in 2018. This is especially important if we take into account the data that supports its potential, which points out that video…
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18 strategies to exploit Instagram’s ads
Taking advantage of the potential of Instagram’s ads is a must for any brand today. One of the essential factors of the audiovisual era is to share everything. Social networks are here to stay and they have a very successful…
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6 reasons why Google may penalize your website
When Google does not place your website as high as you expect, you might wonder what are your doing wrong. Knowing what you are doing wrong in order to fix it and obtain a good result in Google’s web positioning…
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Sending SMS with personalized sender
SMS with personalized sender are the ones that make the difference between an average SMS and a professional one, between success and failure, between an opening or being discarded. A sender identifier is a very simple way to add a…
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How to earn money with Instagram
Last year, Instagram became a real force to consider in the world of marketing. Since January, it has 100 million monthly active users, with a total of 400 million monthly users and 75 million daily users. If you wish to know…
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Sending bulk emails with different and customized attachments
It is possible to send mass emails with different and customized attachments. You only need a good email marketing tool that brings life into your contents and guarantees a good automation service. But what are the steps to follow? Do you…
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Examples of marketing in the online luxury sector
Are you familiar with the best examples of marketing in the online luxury sector from which you can learn from? The luxury sector is a growing are with a very specific buyer persona. In accordance with the latest studies on…
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10 steps to hiring an influencer
“Hiring an influencer is as simple as performing a small search, contacting the influencer, and setting a price.” Are you also among those who believe this process to be that simple? Error. Hiring an influencer to launch various marketing campaigns is…
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What is digital marketing and how is it used?
You probably already know what digital marketing is and what its purpose is. It is basically about trying to find effective ways to promote and sell products or services. But it is not as simple as it seems. As digital media…
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Differences between Rich Media interactive formats and traditional display
Rich media interactive formats are perfect for brands looking to create successful and creative actions to generate strong impact on their users. As its main feature, this kind of format requires the participation of users to execute an action. They are…
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